Turn Your Browsers Into Buyers

- unlock the hidden goldmine on your site

The greatest impact you can make to your online performance is to improve your conversion rate.

There is no other form of online marketing that comes close to delivering the return on investment that an increase in conversions can deliver. (See for yourself.)

Increase Your Performance by Over 1,000%

Although it's a fact that almost all online businesses convert only around 2% of their traffic, the good news is that if you're in this majority, then just getting to 4% would double your results.

Getting a 20 or 30% conversion rate is simply mind boggling, yet that is exactly what a few select online businesses are doing. Find out how to do it here.

How Can You Do This?

It starts by simply recognising that the ROI from an increase in conversion rates outperforms almost every other form of online marketing. There's more, such as increasing average order value and customer loyalty (repeat business), but it all starts with conversion. Other forms of online marketing also certainly have their place, but systematic improvement of your conversion rate is a very different game than what currently passes for most online marketing.

Play a Smarter Game

Most forms of online marketing you do, such as search engine marketing or online advertising, will only work for as long as your paying for the campaign. Once the campaign is over, your back to where you started, and you'll have to write another cheque if you want to replicate the results for the coming month.

The trick is is to play a smarter game. Increased conversion rates mean increased revenues ongoingly. Once you've made the increase, you get the result every month, month after month, year after year. It's a perpetual increase, a one off investment that gives a permanent, persistent increase in sales.

The same is true for increasing average order value and customer loyalty. They all work together like the miracle of compound interest.

Higher search engine rankings, of themselves, will not produce these type of results, nor will higher traffic, the number of ad impressions nor how many emails opened.

Find out how to play a smarter game.

Do the Work, Get the Result

Improving your conversions, increasing average order value and customer loyalty obviously involves work, hard work, but if you've read this far then you recognise that the rewards are enormous.

Increasing conversion rates etc is a simple concept, but there are thousands of things required to achieve it. The best part is that there is plenty of low hanging fruit still to be harvested, so anyone can start the improvement process straight away.

Be Sensible, Not Fashionable

You're probably well aware that online advertising is booming, but did you know that 99.9% of all online ads don't generate any traffic, let alone sales? It's fashionable, but it sure isn't sensible. What does make sense is increasing conversion rates, average order values and repeat business. Not only do sales and profits go up, but costs come down.

I always recommend you avoid the fashionable and concentrate on what actually works. While email, search engine optimization and marketing, online advertising, SMS, social media etc all have their place, they pale in comparison to the dramatic effect of improving conversion rates etc. These other tactics are still highly useful, but only after you've got your conversion rate, average order value and repeat business as high as you possibly can.

In fact improving your site's key performance in these three areas inevitably helps improve the total ROI of all the other forms of online marketing.

Ready to Start Maximising Your Results?

Then contact me at Breakthrough Ecommerce. I take a highly professional yet simple approach to online business: Do what works, forget the rest.

 

Or call 0411 353 693, (08) 9399 3853 or email Breakthrough Ecommerce

Or, just keep reading the information and resources on this site, especially my blog where I give away my secrets gained from years of running and creating very successful online businesses. I promise it is practical, no nonsense advice.