The Seven Habits of Highly In-effective Analytics
August 7th, 2009
A while back, I posted about online marketers paying lip service to conversion rate optimisation. Several research reports had revealed yet again that many marketers were not making full use of analytics
.
• If results truly matter, then why are so many marketers leaving so much business on the table?
• Why do they ignore the analytics gold at their fingertips?
With apologies to Steven Covey, here are seven observations of why many marketers ignore analytics:
Filed under: Analytics | No Comments »
Ten Free Online Marketing Tools
March 27th, 2009
A while back, I put together a list of 10 free tools to enable you to build an online business for free. (Actually, it ended up being 21, but who’s counting.)
Anyway, I already have another 10 that I just have to tell you about, that are not only free but actually really very useful.
Filed under: Ecommerce, Freebies, Online Marketing | 2 Comments »
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